Four former University of Michigan players, that includes quarterback Denard Robinson and wide receiver Braylon Edwards, filed a lawsuit against the NCAA claiming they were "wrongfully and unlawfully denied" the opportunity to earn money, relating to their NIL (name, image, likeness).
A new antitrust lawsuit has been filed against the NCAA and Big Ten Network by former Michigan stars including Denard Robinson and Braylon Edwards alleging antitrust harm from the suppression and continued use of their NIL.
Here's the complaint: https://t.co/wT3q593iMp pic.twitter.com/SWxC2nmYLd
— Sam C. Ehrlich (@samcehrlich) September 10, 2024
To note, only players who played after 2021 have been able to earn NIL money, so some of the players beforehand are citing that were exploited during their careers at Michigan, for "broadcasting, advertising, and selling merchandise featuring their performances." As a result, the ex-players are seeking $50 million from both the NCAA and Big Ten Network.
Considering the cutoff years for NIL money given out, the NCAA responded by saying that Division I athletes who played a sport from 2016 to present day are eligible for past damages.
As for this new $50 million lawsuit, it originates from players who played prior to 2016.
The attorney representing the players, Jim Acho, spoke on the reason for the lawsuit, "That [NIL] has been rectified for current players, but the NCAA needs to correct the wrongs of the past. Today is the day for recompense... We are here to right that wrong."
"The NCAA knew for decades that preventing players from monetizing the one thing of value they have - their name - was wrong and unlawful," Acho added. "Today they recognize that players should have that right. But what about all the past players who were unlawfully denied that right? The money made off those players' backs was in the hundreds of millions... The players never saw a dime."
Notably, Robinson played quarterback for the Wolverines from 2009-2012, accumulating 10,745 total yards and 91 touchdowns.
In view of Edwards' collegiate career, he played during the 2004 season, winning the top wide receiver Biletnikoff Award, after racking up 97 catches and 1,330 yards along with 15 touchdowns.
The two other Michigan players to join them in the lawsuit include defensive end Mike Martin (2008-2011) and linebacker Shawn Crable (2004-2007).
Related: Video Footage Has Been Released Of Former Michigan Star Quarterback Denard Robinson's OWI Arrest