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Knicks Send 'Cease and Desist' Letter Over Campaign's Lookalike Logo

Winning over voters is one thing. Winning over the New York Knicks? That's apparently another story.

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The Knicks have reportedly sent a cease-and-desist letter to New York state Senate candidate Aber Kawas, demanding her campaign stop using what the organization says is an unauthorized version of the team's iconic logo.

According to the New York Post, Madison Square Garden Sports claims Kawas' campaign used a design featuring the same orange-and-blue color scheme, basketball graphic and lettering style as the Knicks logo, replacing only the team name with her own.

In the letter, Knicks attorney Brian N. Warner wrote that neither the organization nor the NBA authorized the campaign to use the team's intellectual property.

The letter also claims the campaign's use of the logo could mislead voters into believing the Knicks endorsed or were affiliated with Kawas' campaign.

"The Campaign's activities ... constitute, among other things, trademark infringement, trademark dilution, false advertising, false association, and unfair competition," the letter states, according to the Post.

The disputed logo appeared on campaign stickers reading "I Voted for Aber Kawas" and in social media posts encouraging supporters to pick one up after casting their ballots.

If the situation sounds familiar, that's because it is.

New York City Mayor Zohran Mamdani previously received a similar cease-and-desist letter from the Knicks after using a modified version of the team's logo in a campaign advertisement. That ad was later pulled.

Kawas went on to win the Democratic primary for a Queens state Senate seat this week. As of the Post's report, her campaign had not publicly responded to the legal demand.

A Madison Square Garden spokesperson declined further comment, saying the cease-and-desist letter "speaks for itself."