Jordan brand goes hand-in-hand with North Carolina, and the Tarheels seem to embrace this without any issue, no matter the sport.
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North Carolina's new practice helmets will sport the Jordan logo:
New practice helmets for @TarHeelFootball will have the @Jumpman23 logo on them.#GoHeels x #uniswag pic.twitter.com/0Otb4uqvhU
— UNISWAG (@UNISWAG) August 5, 2017
You can see the full mock up in this video:
Players react to @Jumpman23 gear! pic.twitter.com/Pm4H1Ll7nZ
— Carolina Football (@UNCFootball) August 5, 2017
The Internet responded appropriately:
https://twitter.com/utahstu/status/893933445272944640
Love #Nike, love #Jumpman, & love MJ but just something off about seeing a basketball player dunking on a football helmet, no? #UNCFootball
— That Guy (@JoelKnowsBest23) August 5, 2017
Zero. Football. Culture.
— Chris Stanley (@stanleystormH2O) August 5, 2017
Did UNC go too far this time?