Under the leadership of Jim Harbaugh, the Michigan Wolverines have become one of the better football programs in the country when it comes to recruiting. Harbaugh has already joined the elite tier when it comes to head coaches and recruiting but, in addition to that, he has put together a staff of top-shelf recruiting talent and the ideas emanating from Ann Arbor have struck a cord with high school prospects across the country.
The latest endeavor from the Wolverines is a new Twitter account dedicated solely to recruiting and one of the first posts from this account arrived in the form of a hype video that can be seen below:
The account, @UMJumpmanFB, debuted on Monday and it certainly was not a coincidence that Michigan was able to work the program's partnership with Jordan Brand (i.e. Jumpman) into the mix. The Wolverines are the first school with a dedicated relationship with Jordan Brand on the football side and, when it comes to recruiting, the marriage has already paid real dividends in terms of generating hype and excitement.
Following Michigan's recruiting on Twitter was already a great deal of fun for fans of the program, and with everything in one place, now it will be easier and more accessible for all parties.
Even recruits.
