Multiple executives are stepping down from their roles after the release of a controversial golf ad for Callaway.
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According to ESPN, Good Good Golf CEO Matt Kendrick and President Joe Flannery have both exited the company. Co-founder Nahid Giga will step in as interim CEO.
These departures follow the release of an advertisement, which quickly went viral for reasons that the company did not plan. This ad showed a woman reaching for a Callaway driver, only to have a man shove her to the ground.
The man, Garrett Clark, then stood over the woman, Alexis Miestowski, and told her, "Do not touch my new driver."
Ah man, someone must have accidentally deleted the post. Don’t worry Good Good, I’ll reupload your @CallawayGolf ad! pic.twitter.com/I4GwzBmUOJ
— Jay Don Takes (@Skulledwedge) August 22, 2026
Clark and Miestowski are both content creators for Good Good Golf, a company that has majorly expanded its presence in the industry since 2020. This company has created shows, apparel, and other merchandise.
Both Callaway and Good Good Golf deleted the ad after the flurry of comments about promoting violence against women. The two companies then issued apologies for the release of the ad.
"We posted a video to our channels that ultimately depicted actions that are not aligned with our values as a brand," Good Good said in a statement. "We have since taken that content down, and sincerely apologize.
"Good Good has always stood for making the game of golf more inclusive to all, and we will continue to ensure that is our mission moving forward."
Callaway has since ended its relationship with Good Good while both Dick's Sporting Goods and Golf Galaxy have removed the company's merchandise from its stores. Callaway also pledged $1 million to support organizations working to prevent violence against women.
"Interesting that (Callaway Golf) asks us to make an ad then approves it then asks us to take the fall then drops us in a coordinated media blitz and covers it up by giving a million dollars away thinking everyone will be ok with it. 30 for 39 will be legendary," Kendrick wrote in a post on X.
