Paige Spiranac, Golf News, PGA
(Paige Spiranac Instagram via Getty Images/Marca)

Golf Influencer Paige Spiranac Offers Advice On How To Build A Brand

Paige Spiranac only sort of became an overnight sensation. She actually had to put in a lot of work to become a successful golf influencer/model, she suggested in an interview with Fox Business.

Spiranac, of course, has millions of followers on Instagram and other social media platforms combined, as well as her Passes website.

"First, respond back quickly and respond back to everything," Spiranac told Fox Business on growing a brand, via the New York Post. "There's a lot of opportunities that come through your door and always respond back as quickly and as soon as you can.

"Second, say yes to a lot of different opportunities. That's something that I have done throughout my career, where there are times when you're scared, and you don't feel like you're capable, and there is imposter syndrome, and everything is [telling] you, 'No, don't do it, don't do it, don't do it.' But the best thing to do is to do it."

Paige Spiranac, Golf

(Paige Spiranac/X)

In other words, just do it.

"Not everything you say yes to is going to be a success. But I've learned more from my failures than I have from my successes. So, being able to fail and learn from it and then grow from that as well."

Not everyone is a fan of influencers such as Spiranac. She faces quite a bit of criticism to go with the praise on social media.

Paige Spiranac, Golf

(Paige Spiranac/X)

"I realized I had to step back and do a lot of work on myself to make sure that I was confident in who I was and that I was creating the brand I wanted to create,' she said. "Over the years, I have realized that it's OK. People are allowed to have their opinions.

"I honestly think that even sometimes, although it can come off as criticism or hateful, I don't think a lot of people actually truly mean it in that way. I think, in some way, they're trying to be helpful. So, even if I get a comment that is critiquing me, I try to hear it out because maybe I can learn from it, I can better myself, or I can adjust."