During the 2025 NFL Draft QB prospect Shedeur Sanders received a call in the second round, which turned out to be a prank call from a couple of college kids impersonating Saints GM Mickey Loomis.
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That is, considering Sanders' draft slide (5th round, 140th pick- Cleveland Browns), the prank callers have received a lot of backlash.
Ole Miss frat guys prank call Shedeur Sanders smh pic.twitter.com/kDXOiquV6j
— SAY CHEESE! 👄🧀 (@SaycheeseDGTL) April 26, 2025
Someone prank called Shedeur Sanders pretending to be apart of a team on stream telling him he would “ have to wait a little longer “ in the NFL draft 😬 pic.twitter.com/G21HWpHNDQ
— Jayden (@Jayden77x) April 26, 2025
When this first happened, Shedeur was seen on a video (posted by Deion Sanders Jr.'s Well Off Media company) reacting to the call.
"Nobody has that number but coaches, strictly for that reason," Shedeur said afterwards. "Why get mad? They want you to have a certain type of reaction to it. They want you to feel bad. But I ain't trippin'."
As for how someone got the private number, Jax Ulbrich, the son of Atlanta Falcons defensive coordinator, Jeff Ulbrich, reportedly took the number off of his dad's iPad.
Rumor has it that Jax Ulbrich, son of Falcons DC Jeff Ulbrich, was behind the Shedeur Sanders prank call.
This would explain how Sanders’ private number, meant only for NFL execs, got out. pic.twitter.com/pbkLfHoVLU
— College Transfer Portal (@CollegeFBPortal) April 27, 2025
That is, Commissioner Roger Goodell and the NFL is not taking this matter lightly, as the data leak has resulted in a $250,000 fine for the organization and a $100,000 fine for Ulbrich.
Per the NFL, this is handed down for "failing to prevent the disclosure of confidential information distributed to the club in advance of the NFL draft."
#Falcons DC Jeff Ulbrich speaks about his son Jax prank calling Shedeur Sanders for the first time.
(via @marcraimondi) pic.twitter.com/mm7XSnfRVP
— Jordan Schultz (@Schultz_Report) April 30, 2025
While addressing the media at a news conference, coach Ulbrich said, "My actions of not protecting confidential data were inexcusable. My son's actions were absolutely inexcusable, and for that we are both deeply sorry."
Afterwards Ulbrich brought up that he contacted former Hall of Fame Falcons player Deion Sanders (No. 5 overall pick in 1989 Draft) and his family. He mentioned that they were "amazingly gracious... more gracious than they needed to be in a moment like this."
Falcons’ statement on the involvement of defensive coordinator Jeff Ulbrich’s son, Jax, in the draft weekend prank call to Shedeur Sanders: pic.twitter.com/PgSxURroaY
— Adam Schefter (@AdamSchefter) April 27, 2025
Shedeur said he never had any ill-feelings, as he was asked by reporters about this situation after being drafted.
"I think, of course, it is childish. Of course," the former Colorado quarterback said. "I feel like it was a childish act, but everybody does childish things here and there."
Wild: Stephen A. Smith says Jeff Ulbrich's son Jax deserves an "ASS WHIPPING" for prank calling Shedeur Sanders:
"I sincerely hope he whipped his kid's ass. That's an ass whipping. That is a required ass whipping."
😭😭😭 https://t.co/oyyV9V3RSA pic.twitter.com/sSgVAF2r2A
— Dov Kleiman (@NFL_DovKleiman) April 28, 2025
Ulbrich's 21-year-old son Jax admitted to the prank call and apologized in an Instagram post Sunday.
Jax Ulbrich, the son of #Falcons DC Jeff Ulbrich, has released a statement apologizing for his prank call to Shedeur Sanders during the 2025 NFL Draft. pic.twitter.com/dalUjHjrxZ
— Ian Rapoport (@RapSheet) April 27, 2025
"I'm so sorry I took away from your moment, it was selfish and childish," he wrote in an Instagram post. "I could never imagine getting ready to celebrate one of the greatest moments of your life and I made a terrible mistake and messed with that moment. Thank you for accepting my call earlier today, I hope you can find it in your heart to forgive me."
Related: Pranksters Behind Shedeur Sanders Draft Call Prank Have Been Revealed