The talk of the NFL isn't so much the Miami Dolphins' 70-point performance in Week 3, but rather the relationship status of Kansas City Chiefs tight end Travis Kelce and singer/songwriter Taylor Swift.
Rumors of the two and their relationship reached a fever pitch when Swift showed up at Arrowhead Stadium to watch the Chiefs defeat the Chicago Bears 41-10, which include a Kelce touchdown.
Since that game, it's been a whirlwind for the power couple, with Kelce's brand skyrocketing.
Travis Kelce has had a busy 24 hours:
? 7 catches for 69 yards and a TD
? Gained 300,000+ social media followers
? +400% increase in merchandise sales
? Top 5 selling jersey in the NFL
That's the Taylor Swift effect ? pic.twitter.com/s8rT7kzJTL
— Joe Pompliano (@JoePompliano) September 25, 2023
As Joe Pompliano points out, Kelce's 400 percent increase in jersey sales puts him in the top five in the league. He also gained 300,000-plus followers on social media. In the game, he had the touchdown and seven catches for 69 yards.
Fanatics confirmed the report of Kelce's jersey sales.
"Yesterday, Travis Kelce was one of the top 5 selling NFL players and saw a nearly 400% spike in sales throughout the Fanatics network of sites, including NFLShop.com," Fanatics told TMZ Sports.
Following the game, Kelce and Swift were seen leaving the game.
"How you doin', big guy?" Kelce said.
"Hey, how's it goin'?" Swift added.
— Jarrett Payton (@paytonsun) September 25, 2023
They were also seen leaving together as Kelce rented out a Kansas City restaurant for Swift, numerous Chiefs teammates, and himself.
Taylor Swift and Travis Kelce had a surprise late-night dinner at a Kansas City hot spot after the team's victory on Sunday.https://t.co/sAiz3GRncV
— Entertainment Tonight (@etnow) September 25, 2023
Kelce is considered one of the greatest tight ends of all time. He's played in 146 games in his NFL career, which began in 2013. He's seen 1,163 targets, 825 receptions, 10,439 yards, and 71 touchdowns, including one with Swift in attendance on Sunday.
Swift isn't scheduled to return on tour until October 18 in Miami, Florida. This means she could potentially be in attendance for the Chiefs next three games against the New York Jets, Minnesota Vikings, and Denver Broncos. The games against the Jets and Vikings are on the road.
We'll see what comes next for the most popular couple in the world.
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