Kyle Larson fell just short of his second NASCAR Cup Series championship, but despite the shortcoming he has plenty more bright opportunities on the horizon.
Larson, along with Sprint Car racer and brother-in-law Brad Sweet, have plenty of big plans for 2024. They have recently made some big announcements for the High Limit Sprint Car Series, which they co-own.
The two racers are committed to giving back to the dirt racing community. In October, they purchased Tony Stewart's All-Star Circuit of Champions Series to merge it into the High Limit Sprint Car Series. As a result, the High Limit Sprint Car Series will expand its schedule to more than 50 races. The purse will also increase to $5 million dollars in total prize money for the season according to Bruce Martin from Forbes.com.
Additionally, they announced that FloSports, which owns a minor stake in the series, will stream all of the series' races on FloRacing.
The High Limit Sprint Car Series was founded by Larson, who had a very successful sprint car racing career before coming to NASCAR, and Sweet, who is a three-time World of Outlaws champion.
Combining High Limit with the All-Star Circuit of Champions promises big things for sprint car racing. The series races midweek and with an expanded schedule of more than 50 races, sprint car fans and competitors are going to have plenty of opportunity to visit many of the most famous dirt tracks across the country.
"Brad (Sweet) and I literally grew up in this sport and our passion for sprint car racing runs deep," Larson said. " The 2023 High Limit season went well, but we saw room for growth and more opportunities that were out there to make this division of racing stronger. Not only are we going to continue to run tight, highly entertaining races for the fans, but we're going to do it while raising purses and making the sport more financially viable for drivers and teams. On top of that, the partnership with FloSports will bring more eyeballs to our events and grow the sport overall. I can't think of a much better situation for all involved."
Larson won the inaugural title for the High Limit Sprint Car Series in 2023. Sweet will try to replicate Larson's success, as he will run the whole schedule in 2024, in addition to his World of Outlaws commitments.
Larson has a busy 2024 ahead. There's his commitment in the NASCAR Cup Series, and he's hoping to qualify for next year's Indy 500, but there's also his passion for his racing roots, which will drive him to race in his sprint car series as much as his schedule will allow.
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