Gridiron Burger

The Arizona Cardinals' New Burger Challenge is Not Worth It


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For a smooth price of $75, you can get an Arizona Cardinals jersey and have your picture on the University of Phoenix Stadium jumbotron during an NFL game. That's only if you are able to scarf down a serious amount of junk food.

Meet the new Gridiron Burger, one of Arizona's new food items for the upcoming 2018 NFL season. It's seven pounds of heartburn just waiting for you to open your wallet and accept the challenge.

So what's in it? The burger includes five one-third pound burger patties, five all beef hot dogs, five bratwursts, 20 slices of American cheese, eight slices of bacon, eight chicken tenders, 12 ounces of fries, lettuce, tomatoes, pickles, and tanker sauce on a 10-inch bun.

Goodness gracious, that's a lot of food. The description alone is a mouthful.

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It's one thing to eat this concession-stand monstrosity. It's a completely different story to earn the grand prize.

If one person (yes, just one) can finish the unknown-calorie Gridiron Burger in under one hour, they will get the Cardinals jersey and their photo on the scoreboard.

The challenges start at the team's preseason opener Saturday night against the Los Angeles Chargers.

Is the idea creative? Yes. This is a touchdown, albeit a Hail Mary, to spice up the menu.

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Will people try the burger? Yes. People are either way too competitive not to attempt the challenge or they simply have eyes bigger than their stomachs thinking it will be easy.

Could this be lucrative for the Cardinals? Maybe. That's a pretty steep price tag for a food item, but it might work well for entire families who cannot decide what they want to eat.

Is the prize worth it? That's a hard no.

There are ways to entice customers, such as some free tickets to another game with a concession gift card or a lifetime supply of Pepto-Bismol, but this is too much work for a jersey and a scoreboard picture for your 15 seconds of fame.

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Good luck to everyone who tries to tackle this beast, though.

We are all cheering for you.

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