Whether you hated it or loved it, Colin Kaepernick proved he wasn’t going anywhere when the former NFL quarterback became one the faces of a Nike advertising campaign. Turns out, that was just a warning because now there’s a chance you will see Kaepernick’s face on just about anything you can possibly think of.
Kaepernick’s company, Inked Flash, filed to trademark a black-and-white image of Kaepernick’s face and hair with the U.S. Patent and Trademark Office last week, as first reported by ESPN, with the intent to use the image on shampoo, candles, lampshades, jewelry, door mats, hairspray, gummy candies and everything in between.
The company also filed a trademark so the image of Kaepernick, the former San Francisco 49ers quarterback, could be used with “providing classes, workshops, seminars and camps in the field of self empowerment and awareness to properly interact with law enforcement,” according to ESPN, and in association with “production of television shows and films.”
If the controversial “Just Do It” ad was too much, or NFL players kneeling during the national anthem makes you mad, or you disapprove of athletes, such as LeBron James, supporting Kaepernick with his stance and original protests against social injustice, racial inequality and police brutality, then this might not be anything of interest.
However, if you want to see free agent quarterback Colin Kaepernick on a lollipop and cell phone cases, or wear some #ImWithKap apparel, another trademark filed this year and which jerseys are currently out of stock on his website, then just know so much more could be on the way with the trademark image on it.
Kaepernick, who turns 31 in November, hasn’t played in the NFL since 2016 and his collusion grievance against the league is set to go to trial.
In the meantime, there is no doubt Kaepernick is making all of the right moves and pushing all of the right buttons to use his face and likeness and turn it into good business and an undeniable talking point.